Competitor-
Analysis

An SEO competitor analysis is an essential part of any successful SEO strategy. It allows us to understand the strengths and weaknesses of your competition and gain valuable insights that we can use to improve your own online presence.

Here is how we proceed:

Identification of competitors

First, we identify your main competitors in the online sector. These are not only direct competitors, but also those who rank for the same keywords as you.

Keyword analysis

We analyze the keywords for which your competitors rank. We identify both the most successful and the neglected keywords. This helps us to find opportunities for your own keyword strategy.

On-Page SEO

We examine the on-page optimization of your competitors, such as title tags, meta descriptions, headings, URL structure and the quality of the content. This allows us to find out which SEO best practices are being used and where there is room for improvement.

Content strategy

We analyze your competitors’ content, including blog posts, articles, videos and other content. We pay attention to the topics, length, quality and frequency of the publications. This shows us what kind of content is well received and how we can optimize your content strategy.

Backlink profile

An important part of the analysis is the examination of the backlink profile of your competitors. We identify the number and quality of backlinks pointing to their websites. This helps us to find potential sources for high-quality backlinks that could also strengthen your website.

Technical SEO

We perform a technical analysis of your competitors’ websites to evaluate their loading times, mobile-friendliness, indexing status and other technical factors. This allows us to make technical improvements to your own website to boost your SEO performance.

Social media presence

We analyze how your competitors use social media to generate traffic and strengthen their brand. This gives us clues as to how you can improve your own social media strategy.