SEO – Difficult industries

Financial services

• High competitionBanks, insurance companies and financial advisors invest specifically in SEO in order to remain visible in search results. We help to develop targeted content and page structures that can hold their own against the competition without resorting to aggressive measures.
• Communicating complex topics in an understandable wayFinancial products require explanation. We support you in preparing information in such a way that it is structured, clear and easy to understand for your target groups – also taking into account industry-specific/legal requirements.
• Trustworthiness
• A reputable presence is crucial, especially in the financial sector. We optimize websites that create trust by conveying competence through clear language, clean structure and design.

Legal advice

• High competitionMany potential clients first look for information online and often the first impression is decisive. We design websites for law firms so that they are structured, search engine friendly and prepared for relevant search queries.
• Individual content depending on the area of lawLaw is diverse. We make sure that the content and page structure match your areas of focus and that visitors quickly understand the areas in which you provide support.
• Seriousness and trust A professional, trustworthy presence is crucial, especially in the legal sector. We attach great importance to a clear design, comprehensible content and a user-friendly structure that creates trust.
• Local visibilityIn the legal sector, regional findability counts. We develop websites that take local SEO requirements into account. We also support a catalog of measures in local SEO.

Healthcare

• Sensitive topics, clear communicationSpecial requirements apply to content and presentation in the medical sector. We optimize websites that look professional, are trustworthy and at the same time offer the necessary clarity and accessibility.
• Industry-specific requirementsHealth-related content is subject to strict guidelines. Even if we do not provide legal advice, we make sure that the structure, layout and design of your website support these requirements, e.g. through transparent information, reputable design and clear navigation.
• Building trustAnyone looking for health information needs to be able to rely on what is on offer. We support you in presenting content in such a way that it appears well-founded, comprehensible and user-friendly – and thus creates trust.
• Local visibilityRegional findability is important for medical practices. We develop websites that take local SEO requirements into account. We also support a catalog of measures in local SEO.

Pet food

• Competitive marketThe demand for pet food is high, as is the number of suppliers. From international corporations to small manufacturers, many are entering the market with their own products. A clear positioning and a convincing web presence are crucial in order to remain visible.
• Trust is keyThe welfare of your animals is usually a matter close to your heart. This makes it all the more important to have a website that conveys quality and reliability. We support you in presenting your content in an appealing, comprehensible and credible way. Distinctiveness through clear designWe help to make your brand (whether start-up or established provider) recognizable in the digital competition. We create the basis for trust and long-term customer loyalty through custom-fit design, clear structures and a coherent product presentation.

Real estate

• Local visibilityRegional findability is particularly important in the real estate sector. We develop websites that take local SEO requirements into account. We also support a catalog of measures in local SEO.
• Up-to-date content, clear structuresReal estate offers change quickly. We design pages in such a way that they can be easily updated – be it by connecting them to existing systems, dynamic content or individual solutions for offers and exposés. Professional appearanceA clearly structured, modern website is important for making a good first impression. We ensure that your offers are presented in an appealing, clear and mobile-optimized way, regardless of whether you are an individual owner, estate agent or project developer.

E-Commerce

• Structure for large product worldsOnline stores with many products and categories need a well thought-out structure. We develop scalable web designs that provide clarity and orientation even with extensive product ranges.
• Efficient collaboration without frictional lossesIn many store projects, SEO, technology and design run side by side, which costs unnecessary time. We think along with you right from the start: Our aim is to create a website that is search engine friendly and also takes the requirements of store teams into account
• Technology that grows with youHigh loading speed, clean page structure, smooth user experience: technical SEO is not an add-on in e-commerce, but a basic requirement. We rely on modern web technologies that take performance, user-friendliness and SEO into account right from the start.

Travel and tourism industry

• Targeted control of seasonal visibilityWhether summer vacations, winter season or regional events, demand and search behavior fluctuate greatly in tourism. We design websites in such a way that seasonal offers, content and topics can be quickly adapted and placed in a highly visible position.
• Stay regionally discoverableMany bookings start with a local search. We attach great importance to search engine-friendly structures that clearly reflect your region, services and special features and offer a supplementary catalog of measures in local SEO.
• Multilingual contentAn international audience is a matter of course, especially in tourist regions. We develop multilingual websites with a well thought-out structure.
• Easy to maintain, stay flexibleWhether you are a small guesthouse, vacation home, tour operator or city marketing: we build websites that adapt to your processes – with a focus on clarity, fast loading times and easy updating.

Technology and software, SEO

• Rapid developments, flexible structuresTechnology is changing rapidly, as are the requirements for content and visibility. We develop websites that can be adapted: technically clean, scalable and structured in such a way that SEO measures can be easily developed further.
• Communicating complex topics in an understandable wayTechnological products or services often cannot be explained in just a few sentences. We help to structure and visually present content in such a way that even complex topics become accessible to different target groups without losing technical depth.
• SEO with thoughtVisibility is not a given, especially in the tech sector. We create the foundations for a sound SEO strategy: through clear site architecture, high-performance design and content.

Education and online courses

• High competitionWith the growing demand for online courses, competition is also increasing. We develop websites that are search engine friendly and offer a clear structure.
• Trust through clear content and user orientationCredibility is crucial, especially for digital educational offerings. We help to prepare content and course offerings in such a way that they are technically convincing, clearly presented and offer potential participants orientation and trust.
• Grow flexibly and maintain content easilyWhether you are a learning platform, academy or course provider: We design systems that can evolve with your content, with a focus on easy maintenance, expandability and a technical basis for assessments, bookings and multilingual content.

Luxury goods

• Addressing demanding target groups in a targeted mannerIn the luxury segment, quality, aesthetics and discretion count, including digitally. We develop websites that are tailored to an exclusive target group, with fine design, clear language and technical precision.
• Strengthen brand impact – also onlineIn competition with established luxury brands, a strong digital presence is crucial. We support you in presenting your brand in a visually high-quality and distinctive way.
• Reduced complexity, maximum impactLuxury often thrives on understatement. We create space for your products and brand messages without overloading them, with a special focus on design, user guidance and technical elegance.
• Local visibilityRegional findability is important for many luxury businesses. We develop websites that take local SEO requirements into account. We also support a catalog of measures in local SEO.