Monitoring & Reporting
SEO Basic Module
With this module, we continuously monitor the SEO performance of your website and regularly deliver meaningful reports – as a basis for well-founded decisions and strategic adjustments.
Together, we define individual SEO goals and KPIs – such as rankings for focus keywords, organic reach, leads or conversion rates – and measure these systematically.
Continuous monitoring of SEO performance
- Keyword rankings: We track the positions of your most important keywords in the search results and analyze changes in order to identify trends and opportunities at an early stage.
- Traffic analysis: We analyze visitor numbers, traffic sources and user behavior to make the effectiveness of SEO measures measurable.
- Conversions: We monitor how conversion rates develop and which paths users take to conversion.
- Behavioral metrics: Values such as bounce rate, dwell time or pages per session provide information about the user experience.
- Technical performance: We monitor loading times, core web vitals, mobile usability and indexing status – especially in the event of structural changes or after a relaunch.
Recommendations for action
- Identification of opportunities: Based on the analysis, we recognize emerging keywords, underperforming pages or technical bottlenecks.
- Strategic adaptation: We recommend targeted measures to improve your SEO performance – from <strongContent updates and <strongTechnical optimization to <strongKeyword realignment.
Regular reports & strategy reviews
- Monthly reports: You receive KPIs, developments and highlights in a clear and graphical format.
- Quarterly strategy reviews: We adjust the SEO strategy in detailed review meetings (e.g. every 3 months).
Optional: On request, we can integrate advanced tools such as Google Search Console, SE-Ranking or SEMrush to evaluate competitor comparisons or visibility indices in even greater detail.